It’s All About the Ad Groups

Posted by Luke | May 25, 2008 .

Hey! It looks like you’re new here, you may want to subscribe to my RSS feed. Thanks for visiting!Although We’re definitely still new to the AdWords world, I’ve quickly discovered that, if you want any help at all from Google en route to success, it’s all about the ad groups. If you’re running a [...]

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Thanks MarketLeverage!

Posted by Luke | May 19, 2008 .

Just a matter of days after signing up with the MarketLeverage Affiliate Network, we received a care package in the mail from them. Which just further proves my initial comments about the level of customer service at MarketLeverage. Even though we have yet to make a lot of money with MarketLeverage (I’m hoping that will [...]

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Going Beyond Keywords: Who Clicks on Your Ad?

Posted by Luke | May 17, 2008 .

Obviously the keywords you target are the meat & potatoes of any PPC campaign and there’s no way to be successful without the right ones. But, in order to really separate yourself from the competition, try thinking about who is searching for those keywords. Who is the typical user for the campaign you’re running (i.e. [...]

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Using SEO To Improve Your Google Results

Posted by Nate | May 15, 2008 .

I was reading a recent issue of Newsweek when I read an article about how there are a number of hybrid SEO/PR companies popping up that aim to improve your image online. I thought this was a great use of the techniques of SEO, especially in an era where employers are looking at Facebook, MySpace [...]

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Affiliate Marketing Resources: Part 2

Posted by Nate | May 12, 2008 .

This is part 2 in a series of posts about various affiliate marketing terms, techniques and strategies. This is designed to be a beginner’s guide and cover the basics, although some of the strategies and resources covered can certainly be used by affiliate marketers of all levels. You can read Part 1 here.

Pay Per Click [...]

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I Take Back What I Said About Pepperjam

Posted by Luke | May 11, 2008 .

Well, no sooner had I hit the “publish” button on yesterday’s post expressing the frustration I felt with the lack of customer service from PepperjamNETWORK than an email showed up in our inbox from someone at Pepperjam apologizing for letting us down and promising to put us in contact with a dedicated affiliate account [...]

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Initial Reactions to Our Affiliate Networks

Posted by Luke | May 10, 2008 .

So far Nate and I have signed up with four different affiliate networks. We’ve yet to really make any money with any of them so that’s not the way I’m going to structure this review. Instead, I’m going to cover my initial reactions with each network. I’m a very experience-and-customer-service-driven sort of guy, so that’s [...]

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Reflections on our First 48 Hours in PPC

Posted by Luke | May 8, 2008 .

Right around this time Tuesday evening, Nate and I officially launched our first ever Pay Per Click (PPC) affiliate marketing campaigns. Since then it’s been nearly constant, boarder-line obsessive monitoring (when I could steal a minute away from my day job or when I was home on my lunch break, that is), tweaking and, well, [...]

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Affiliate Marketing Resources: Part I

Posted by Nate | May 6, 2008 .

This will be part 1 in a series of posts about various affiliate marketing terms, techniques and strategies. This is designed to be a beginner’s guide and cover the basics, although some of the strategies and resources covered can certainly be used by affiliate marketers of all levels.
Part 1 is going to cover some [...]

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Automatically Submit Articles to Hundreds of Directories with Jetsubmitter

Posted by Luke | May 4, 2008 .

I mentioned in the April “income” report that we’d signed up for a service called Jetsubmitter and I’ve definitely been pleased with it so far. As you know (or if you don’t, you need to), having a successful affiliate campaign is all about traffic. The more traffic your site/blog/landing page/campaign/etc. gets, the better your chances [...]

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